综合战略传播 - Advertising Emphasis

主要

Explore the integrated strategic communication - advertising emphasis bachelor's degree program at UW-Eau克莱尔

The 威斯康星大学欧克莱尔分校's integrated strategic communication - advertising emphasis bachelor's degree immerses you in the fast-paced, 令人兴奋的广告和促销世界. 

Accredited by the Accrediting Council on Education in Journalism and Mass Communications, our career-building program will introduce you to best practices, new ways of thinking and the art of effective communication. Rigorous coursework and guest presentations will allow you to explore print, 照片, audio, video and web technologies and how to best deliver strategic messages. 你也会对媒体购买有更好的理解, brand and reputation management and the impact advertising can have on society as a whole.

A critical component of all our programs at UW-Eau克莱尔 is providing opportunities to gain real-world experience and make industry connections. Advertising projects and community work will connect you directly with local professionals, where you will have the chance to conduct advertising research and help create promotional campaigns. 有机会在访问 欧克莱尔这样的地方实习, 梅奥诊所卫生系统, 欧克莱尔 Leader-Telegram and Milwaukee Journal Sentinel help you build critical skills while exploring different career paths. 

不管你的最终目标是什么, your degree in advertising will provide you with the knowledge, tools and experience necessary for a rewarding and successful career. 

Why integrated strategic communication - advertising emphasis at UW-Eau克莱尔?

技巧的设施. The 传播学与新闻学 Department is home to the 传播学与新闻学 Center, a state-of-the-art facility that includes TV and radio news studios and projection facilities, 一个视觉传播工作室和实验室, and the offices of 观众 and Blugold Radio (WUEC FM 89.7) -学生媒体. A second radio station on campus called Converge Radio FM 99.9提供了更多的学习机会. 在这里, you can take what you've learned in the classroom and put it into practice, 同时获得专业经验.

职业准备. Rigorous coursework will prepare you for the demands and challenges of a career in advertising. Study the First Amendment and how it applies to advertising and the role social media plays in marketing and public relations. Many classes throughout the major have a strong emphasis on portfolio development, 概念形成和想法表达.

合作研究机会. Through our student-faculty collaborative research program, you will have opportunities to participate in fascinating research projects, like the link between recruitment messages and applicant leadership qualities or the effects of groupthink. 除了充实你的简历和作品集, these projects help you foster relationships with mentors, 社区甚至潜在的雇主.

支持我的学习. Classes are taught by passionate, enthusiastic professors who know and love their craft. 小班授课有助于你建立有意义的人际关系, 参与小组讨论，探索职业道路.

100%雇佣

或者毕业后继续接受教育

2021-2022年毕业生报告

快速的事实

Integrated strategic communication - advertising emphasis program details
  • 课程长度:四年
  • 提供:亲自
  • 校园:欧克莱尔
  • 这个专业需要辅修或证书.
  • Students majoring in this program may choose either a Bachelor of Arts (BA) or Bachelor of Science (BS) degree.
学生组织
  • 传播与新闻组织(CJO)
  • International Association of Business Communicators (IABC)
  • 卡帕头
  • 观众
  • TV10
  • WUEC-FM 89.7电台

认证信息

All communication and journalism degrees from UW-Eau克莱尔 have been accredited by the Accrediting Council on Education in Journalism and Mass Communications.

What can I do with an integrated strategic communication - advertising emphasis degree from 澳门葡京网赌送彩金?

As media platforms and advertising sophistication grows, so does the need for skilled communicators. Our advertising graduates go on to pursue a variety of careers and quickly move up within their chosen field. 

招聘广告

Having the ability and freedom to develop who I have always been has been one of the most rewarding experiences of my life. UW-Eau克莱尔 has given me the resources, support system, and experiences to do just that.

山姆·克罗尔 综合战略传播 - Advertising Emphasis

Integrated strategic communication - advertising emphasis bachelor's degree program curriculum

澳门葡京网赌送彩金的广告专业将为你提供一个广阔的, all-encompassing understanding of strategic communication and the role it plays in advertising. In addition to exploring promotion techniques and client management, you will also learn how to craft effective messages — for both for-profit and non-profit organizations — through a detailed process of research, 分析, 解释与评价. 

课程还将提高你的口语能力, 写, 视觉和社交媒体沟通, skills that are necessary for any profession and are highly sought-after by employers.

What classes do integrated strategic communication - advertising emphasis majors take?

你的课程可能涵盖以下主题: 

了解更多有关 integrated strategic communication - advertising emphasis major in the 澳门葡京网赌送彩金 course catalog.

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传播学与新闻学

希巴德人文厅152
加菲猫大街124号
 欧克莱尔, WI 54701
访问 the 传播学与新闻学 department website